Behind the work, behind the scenes

Ideas, strategy, and trends that drive award-winning content.

In the News
Boomshot announces leadership updates
March 4, 2026
In the News
Producing without a playbook: What happens when every producer is a hybrid?
February 23, 2026
Boomshot Creative Production
In the News
Getting the shot: A brand playbook for working with real athletes in advertising
June 16, 2025
NASCAR
In the News
Prime Video brings Eric Church, John Fogerty for new NASCAR theme some
April 25, 2025
Boomshot Creative Production
In the News
Amazon Prime Video Taps Eric Church, John Fogerty for NASCAR Theme Based on Retooled CCR Smash
April 24, 2025
In the News
Not a niche; why women’s sports deserve centre stage
March 7, 2025